Priapol

Priapol is an erectile dysfunction drug manufactured by Bilkinton Research, which is mentioned in Grand Theft Auto V. The drug was set to rival the Betta Pharmaceuticals product Mollis and was to be 'cheaper, stronger and more fun with alcohol'. During testing, the pill had caused serious problems for the test subjects including heart failure and urethra splitting, although Bilkinton CEO Bret Lowrey continued to press ahead with plans to get regulators to approve the drug stating that the effects had been 'grossly exaggerated'. Lester Crest, having heard of this, asks his new acquaintance Franklin Clinton to kill Lowrey at the Von Crastenburg Hotel in Rockford Hills to ensure that he could not pay off the regulators to approve the drug. Franklin is successful and the drug does not receive the regulators approval as of the end of GTA V.